CSR

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Butterfly&CO is actively conscious and responsible

FOR ITS SOCIAL, ENVIRONMENTAL AND ECONOMIC FOOTPRINT IN TODAY’S WORLD

What is CSR?

Corporate Social Responsibility (CSR) covers all the practices adopted by a company to introduce a policy of sustainable development on an environmental, social and economic level. 

In the USA in the 50s, some business leaders started to suggest that companies should be responsible. If a company considers its impact on society, it will grow as a result and this will have positive repercussions on its reputation.

The sustainable approach is taking on a whole new dimension for companies: not only has the legislation changed and must be taken into account, but companies are being assessed according to the impact of their commercial activities. 

Nowadays, the reputation of a company is not so much rooted in its successful operations, as much as it is in the implementation of its leading principles that make it a respectable company on all levels. 

To achieve this, we constantly seek to improve ourselves: 

  • We actively collaborate with Cool@School.
    Cool@School, is an association of trainers and coaches, such as ourselves, whose mission is to help children and teachers develop emotional and interpersonal skills.
    The association’s activities start at primary school, where they support the teaching staff and the school management. 
  • Our objective is to become CO2 neutral. To that end, we receive necessary support to adapt all aspects of our activities.
  • We are active members of The Shift, an association and meeting point for sustainable development in Belgium. In this context, we make our expertise available and provide content, such as webinars about resilience).
  • On an individual basis, our coaches offer their time to support organisations or individuals free of charge and participate in projects that matter to them.
  • We give our clients the opportunity to fund a scholarship programme to enable aspiring Shiftmakers who cannot afford it to attend our training and coaching sessions.
  • We donate the profits from our events to associations.
  • We believe in the power of autonomy. Together with our clients, we build relationships where autonomy is guaranteed. The objective of our missions is to teach how to fish rather than selling fish. We connect them to different networks, so that collective intelligence can be developed beyond our activities. 

OUR OBJECTIVE IS TO BECOME CO2 NEUTRAL
 

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